NPSN K5667983 · LKP LBB ASME

Center of Excellence for Communication and Executive Rhetoric in Indonesia

Welcome to ASME Media & Communication Lab — an educational institution that cultivates skilled communicators, charismatic leaders, and professional media practitioners in Gresik.

Departure Board · Study Programs

Choose Your Communication Departure Path

Each specialization program is designed for specific career goals — from the public speaking stage to the broadcasting studio. Classes are limited to maintain the quality of personal guidance.

Method 01

Media Lab-Based Curriculum

Hands-on practice with the latest broadcasting technology — teleprompter, camera lighting, and audio-visual systems integrated into every speaking training session.

Method 02

Communication Psychology Approach

Anxiety management, breathing techniques, and gradual simulations to build self-confidence that comes from within — not just vocal technique exercises.

Method 03

Adaptive Teaching

Visual, auditory, and kinesthetic learning styles are accommodated through real case studies from the communication industry, making theory directly relevant to daily practice.

Verification & Certification

Officially Certified Education Standards

As an institution officially registered with the Indonesian Ministry of Education and Culture (Kemendikdasmen RI) with NPSN K5667983, ASME Lab guarantees that every curriculum we teach has passed national competency standard verification.

Formal recognition is important for your career. Our certification is designed to carry professional weight in the eyes of the industry — you don't just learn how to speak, but also build a legally and academically valid portfolio of credibility.

ASME Lab broadcasting training studio interior with teleprompter and professional lighting equipment

NPSN K5667983

Officially registered with the Indonesian Ministry of Education and Culture

Strategic Rhetoric

Rhetoric Transformation for Future Leaders

Our program bridges the gap between technical knowledge and persuasive ability. For executives and managers, the ability to convey a vision clearly and win the trust of stakeholders is an invaluable asset.

Through a "Strategic Rhetoric" approach, we help you turn raw data into a narrative that inspires and drives change at the organizational level. This training is not just about stage grammar — it is training on how to think, structure arguments, and deliver them with the right power before a crucial audience.

Materials cover crisis communication, boardroom persuasion, difficult negotiations, and techniques for reading audience reactions in real-time. Every case study is drawn from real situations faced by corporate leaders in Indonesia.

Training studio room with recording system and professional broadcasting equipment at ASME Lab
Supporting Facilities

Interactive Learning Supporting Facilities

Learning is conducted in classrooms designed for collaboration, equipped with high-quality audio-visual systems for playback analysis. Every practice session is recorded so participants can review their performance and receive in-depth feedback from instructors.

Curriculum Pillars

Pillars of Media Literacy in the Digital Era

Communication today involves a deep understanding of the digital ecosystem. ASME Lab provides insights into how information is produced, distributed, and consumed on social media as well as conventional media.

Media literacy is an integral part of the curriculum so that every graduate is able to communicate ethically, responsibly, and effectively amidst the flood of information.

Partnerships

Strategic Collaboration with the Industrial Sector

We maintain close relationships with media agencies and corporate communication departments to ensure materials remain relevant to job market needs. By monitoring the latest trends in interview techniques and moderation, we update our training modules periodically.

This added value is designed for corporate trainees seeking practical communication solutions that can be immediately applied in the workplace.

Institutional Impact

Success Statistics and Impact

Throughout the existence of LKP LBB ASME under the auspices of Arsento Sarana Media Edukasi, we have graduated hundreds of alumni who are now active in various sectors — ranging from national television broadcasting to senior managerial positions in multinational companies.

Broadcasting Sector

Alumni are active in national television stations, podcast platforms, and digital media production.

Corporate Sector

Graduates hold senior managerial positions in multinational and local companies.

Class Approach

The number of participants is limited per session to maintain the effectiveness of material absorption and personal attention.

Our focus on quality, not quantity, ensures every individual gets the guidance they need to grow as a communicator.

Professional Code of Ethics

Commitment to Ethics and Professional Integrity

Under the guidance of Arsento Sarana Media Edukasi, we uphold a professional code of ethics in every aspect of teaching. We emphasize the importance of honesty and transparency in business and political communication.

ASME Lab graduates are expected to be not only proficient speakers but also individuals with high integrity in conveying messages to the wider community. Each training module includes discussions on communication responsibility — how words can influence decisions, perceptions, and social bonds.

We do not teach rhetoric as a tool for manipulation. We teach rhetoric as a tool to explain the truth, convince with data, and build long-term trust.

Location & Access

Location Accessibility and Information

Located at Jl. Panglima Sudirman No. 181 C, Gresik, our campus is easily accessible for both locals and participants from out of town. Our information center is responsive to help prospective students understand the available program options.

Our commitment to fee and schedule transparency ensures you can plan your education without hidden costs.

Address

Jl. Panglima Sudirman No. 181 C, Sidomoro Village, Kebomas District, Gresik Regency, East Java Province

Phone

0313989860

Working Hours

Monday – Friday, 08:30 – 17:30 WIB

Email

riyonoslamet24@gmail.com

First Steps

First Steps Toward Communication Proficiency

Deciding to improve your speaking skills is the best investment for your future career. We are ready to accompany every step of your journey — from the introduction of basic techniques to the mastery of advanced rhetoric.